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IALTA — Aircraft Leasing Online Courses
Project Overview
Little Blue Studio created a new web and brand design for IALTA who provide web-based training for aviation professionals in Ireland and worldwide.
IALTA are industry leaders in their field with over 70 years combined cross-sector experience, specialising in aircraft leasing. Their new brand and website promote an exciting resource in a time of major upheaval in the aviation industry.
Services:
- BRAND STRATEGY / BRAND IDENTITY
- WEBSITE DESIGN AND DEVELOPMENT
Brand Design Brief
IALTA requested a positive brand personality with a clear message of career enhancement and a “can do” attitude. This is communicated with a contemporary brand design complemented with an inventive and welcoming site layout.
The theme is confident, committed and dependable, inspired by contemporary design aesthetics giving the new IALTA brand an honest, enthusiastic and grounded feel. The use of colour in the branding is inspired by aviation and also rich winter tones that are supported with a secondary bright colour palette for contrast.
- BRAND DEVELOPMENT
WORKSHOP - BRAND
STRATEGY - STORY &
TONE OF VOICE - IDENTIFY DEVELOPMENT
& SYSTEMS - BRAND GUIDELINES
& DELIVERABLES